Here are a number of non-medication treatment options for neck pain to consider. The best one or more of these treatments will depend on what you have already tried, your other medical problems and medications and the preferences of you and your doctor -- there is no one best choice in most situations.
Stretch often; for example, while reading, don't stay in one position too long
Adjust your computer screen so you don't have to turn your head or look upward or downward to view it.
Use a heating pad on the sore area or a cool compress -- it is difficult to predict which will work best..
Use a soft cervical collar or special pillow designed for persons with neck pain.
Your doctor can suggest appropriate referrals, such as physical therapy; among the many ways a physical therapist treats neck pain are specific exercises, electrical stimulation, ultrasound therapy, traction or a custom-fit neck collar.
Massage, and other alternative and complementary approaches, such as acupuncture.
In most people with these conditions, treatment is often effective--that is, the prognosis is good.